PUBLIC PLAYBOOK
Build and ship an iOS app from zero to App Store
This guide packages the operating system we use to go from idea, to architecture, to beta, to launch. It is intentionally non-proprietary and written to share practical execution knowledge with builders and product teams.
SOURCE
Public GitHub Repository
Clone, adapt, and reuse the full playbook templates and checklists.
GUIDE
Start-To-Finish Playbook
Follow the full phase-by-phase plan from strategy and build to launch operations.
What is included
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Product thesis and scope framework
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iOS + on-device ML architecture patterns
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12-week delivery and sprint system
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Privacy, trust, and launch readiness controls
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PRD, experiment log, and App Store checklist templates
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Short-medium publish-ready educational pieces